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The Mercury Cars Guide : January 10th 2009
2— CARSguide Classifieds 62 300 400 • carsguide.com.au Saturday, January 10, 2009 Optimistic car makers Major car firms are cautiously optimistic about sales prospects for thecomingyear despite the economic downturn, reports Paul Gover T HE bargain buys that pre- vented a total collapse of new-car sales in Australia in 2008 could spark an early showroom revival in 2009. Major makers believe it will take at least three months to clear exist- ing stocks of unsold cars and despite some price rises forced by exchange- rate falls believe there will be good deals for most of the coming year. Their cautious optimism is re- flected in sales forecasts of a 10 to 12 per cent downturn in the coming year, a figure better than the two toughest reversals in recent times. There was a 14.7 per cent fall in 1987 after the introduction of un- leaded petrol and the recession of the early 1990s brought a 16.6 per cent drop in 1991. ‘‘To put things in perspective, the motor industry has weathered down- turns of similar magnitude in the past,’’ Federated Chamber of Auto- motive Industries chief executive Andrew McKellar says. The official industry forecast for the year is set at 880,000 by the chamber — down from 1,012,164 in SLEEK: The Holden Commodore was best-selling model for the 13th straight year in 2007. 2008—but predictions range from a gloomy 850,000 by Ford Australia to more than 900,000 by the market leader, Toyota. ‘‘I’d suggest the market will be under one million, however, we believe it will be greater than 900,000 — a little more optimistic while being in the same ballpark as the FCAI,’’ says Toyota Australia sales and marketing chief Dave Buttner. ‘‘The market as a whole is so volatile that it is difficult to provide an estimate with accuracy.’’ But therewasabsolute accuracy in the result for 2008, which came in at 1,012,164 new vehicles for the second- best total on record. Toyota was number one for the sixth straight year, the Holden Commodore was the best selling model for the 13th straight year, and there were the usual winners and losers which are fully reported on the opposite page of today’s Carsguide. Mr McKellar believes the outcome for 2008 was surprisingly good, as sales only retreated badly in the final quarter because of the global eco- nomic meltdown. ‘‘For many months the figures defied the general economic down- turn and ran at record levels. Make no mistake—selling more than one million vehicles was no mean feat,’’ he said. Only 12 months ago we were bracing for interest rate rises. Fuel prices were also rising to record levels. In May, the Federal Govern- ment announced an eight per cent increase to the luxury car tax. ‘‘All these issues made selling new vehicles more challenging. Add to this fluctuating exchange rates ...’’ For 2009, the problems are differ- ent but forecasters believe the chal- lenges will be even tougher. UNDER $10,000 The Car Mart - SPECIALISING IN CARS 95 Holden VS 94 Toyota Celica ZR 2.2lt, p/s, a/c, electrics, alloys, 142,000km. Popular shaped, hard to find in auto. S Pak Ute 3.8lt, manual, p/s, a/c, 19” chrome alloys. This very desirable ute looks great, must see. $9,995 99 Daewoo Leganza SX 2.0lt, p/s, a/c, electrics, alloys, 139,000km. Nice car, well featured, hard to find auto. 98 Mitsubishi TF Magna Exec. 3.0lt, p/s, a/c, 189,000km. An ideal family wagon with good km at a budget price. $5,995 $5,995 96 Daewoo Cielo GLX 1.5lt, manual, p/s, electrics, alloys, 146,000km. Perfect runabout or first car, excellent road test. David Strang 0404 724 986 Mark Patterson 0417 025 936 Todd Jackson 0419 514 956 Rob Sylvester 0418 124 226 (Finance) 96 Proton Wira GLi 1.5lt, manual, p/s, very economical and reliable first car, A1 condition. 84 Landcruiser Flat Tray 3.8lt V6 conversion, auto, dual fuel, p/s, many extras. 01 XCBarina 1.4lt, manual, p/s, a/c, 129,000km, faultless condition. $7,995 $6,995 95 Suzuki $4,995 Easy on-site finance available Baleno Sedan 1.6lt, manual, only 125,000km, p/s, great little car. 94 VR Commodore Wagon 3.8lt, auto, p/s, above average, mod. km, top value. 02 Ford AU Series III F/Tray 4.0lt, auto, p/s, a/c. Ideal for the tradesman, be quick! $8,995 $2,995 $4,995 02 Ford AU Futura Series III 4.0lt, auto, p/s, a/c, electrics, alloys. Loaded with options, nice car, cheapest in town! 88 Mitsubishi Triton Flat Tray 2.5lt, diesel, manual, bench seat, Sunraysias, cheap work unit. $3,500 $6,995 www.thecarmart.com.au 01 Toyota Camry Intrigue 2.2lt, auto, p/s, a/c, electrics, alloys, 104,000km. A superb low km example, well optioned. 6211 0566 14 Derwent Park Rd, Derwent Park ‘‘Consumer confidence has fallen as a result of the global financial crisis. The number of people without jobs is expected to rise. Some show- rooms are also yet to resolve long- term financing arrangements.’’ But Mr McKellar is talking tough and hoping to set a course for more optimism. ‘‘The message for 2009 is maintain our confidence. The industry is looking at another busy and chal- lenging year. We must bear in mind that the challenges the industry faces can be worked through,’’ he says. $8,995 View more great deals online at www.thecarmart.com.au $9,995 $3,995 12232dev
January 31st 2009