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The Mercury Cars Guide : September 26th 2009
2--- Classifieds 62 300 400 • carsguide.com.au Saturday, September 26, 2009 HSV gives European BADGE OF HONOUR: The 2010 HSV E-Series 2 range. There has been a breathless buzz surrounding HSV for months. Neil McDonald gives us the word on the grapevine WEBSITES and blogs have been chatting about the new HSV E2 --- or E-Series 2 --- range with wild anticipation. In a cunning move to create and maintain interest, HSV used viral marketing and websites for the first time to push the message that a new range was around the corner. The campaign has worked. The cars are finally on sale and the order books are filling fast, with the wait for some models out to next March. HSV general manager of sales, Darren Bowler, says many custom- ers have already put down deposits sight-unseen. ''It demonstrates how strong the brand is, even with the economic downturn,'' he says. The HSV E2 cars represent one of the biggest mid-life upgrades for the brand. There is a more powerful hero car and more aggressive styling to set it apart from the E1 cars, while V8 performance on all models except the range-topping GTS remains the same. Under the bonnet the existing 317kW 6.2-litre V8 carries over, but HSV engineers have reduced fuel consumption by up to 4.5 per cent. The Clubsport R8 automatic now returns 13.9 litres/100km. The GTS gets an extra 8kW, now 325kW, and greater visual differen- tiation from other HSVs. Prices remain the same, with the Clubsport opener remaining at $65,990. The GTS and Senator Signa- ture rise $700 to $80,990 and $82,990. Among new driver enhancements are Audi-style daytime running lights, a competition setting for motorsport track days, while manual models also get a launch control feature. Visually, the range also looks more distinctive, borrowing the twin bon- net scoops from Holden's Pontiac G8 export cars for the Clubsport, GTS and Maloo. The twin scoops and more assertive grille on the sportier models are designed to separate them from the more luxury-oriented cars in the range. The Senator and Grange miss out on the scoops, and HSV says bonnets cannot be interchanged. HSV managing director Phil Hard- ing says the upgrade represents one of the most expensive facelifts in HSV history. He says 25 per cent of the invest- ment was spent on the E2's styling, with the rest concentrating on the engineering and mechanicals. Many of the mechanical changes have come about because of custom- er demand, but also a desire to keep the HSV ahead of the performance pack. HSV's chief engineer, Joel Stoddart, says the addition of a competition mode and launch con- trol for track days will provide drivers with ''confidence beyond ability''. As the range-topper the GTS is awash with technical sophistication. The magnetic ride control carries over but has been recalibrated and is now stiffer, and there are wider wheels as standard to provide better turn-in and stability. HSV has even delivered an Aus- tralian first with its Bosch-developed new cruise control that brakes the car when going downhill to ensure it remains within the speed limit. HSV has proven remarkably re- silient to the economic downturn, with sales down about 12 per cent this year, compared with 15 per cent for the overall market. The company is on track to deliver 3000 cars this year, and the E2 order bank is already out to next March. HSV's design chief Julian Quincey says work started on the E2 early in 2007, not long after the original E Series started delivering record sales for HSV. This time around he is aiming for more styling differentia- tion. ''We needed a new identity that would both excite the passionate HSV buyer and equally one that could be picked out by the non car enthusiast,'' Quincey says. Many HSV buyers are also coming around to updating their E1 cars, so efforts were made to make the E2 cars look lower, wider and even more sporty. ''This made the performance hood a desirable addition to the ClubSport and GTS models,'' Quincey says. ''The twin bonnet intakes also work well with our signature twin- nostril grille.'' HSV has also responded to custom- er demands for more options by introducing an upgraded option package called SV Enhanced. This includes a freer-flowing ''bi- modal'' exhaust that produces a meat- ier sound at higher revs, leather seats and 20-inch wheels on the Clubsport and Maloo. On the GTS the pack adds six-piston front brake callipers and four-piston rear brakes. The GTS also gets a recalibrated magnetic ride control suspension with stiffer springs and wider wheels. SV Enhanced costs $3790 on the GTS, while the bi-modal exhaust is $2290 on other models. Clubsport buyers can add in a $1850 performance suspension pack- age, or opt for the SV Enhanced kit, which comes with 20-inch wheels, bi- modal exhaust, performance suspen- sion and leather for $7450. Buyers ordering the options also get special badging to differentiate them from standard E2 models. Poetic plea by guest tester EAGER entrants for the Cars- guide FPV Guest Tester competi- tion cajoled, flattered and pleaded, and it was hard to pick a final winner among all the great entries from around the country. But in the end it was poetry that moved the judges. Nikki Robbins of Brisbane came up trumps in the days before the details of the new car were revealed, with: Our FPV who art not released, What say be thy name? Thy colour range? Thy engine size? On quarter-miles how shall thee run? Give us thine fearless V8 brute strength, Forgive thee less-fortunate in Hol- dens Lead us not into disappointment But deliver us thine test-drive win Ford ever-and-ever Amen. Nikki's entry stood out to us at FPV for her creative ap- proach and sense of humour. I'm sure Nikki won't be disap- pointed when she Guest Tests our new FPV GS, FPV spokes- man Dave Harding says. Carsguide congratulates Nik- ki, who becomes our first Cars- guide Guest Tester, and will be flown to Melbourne to test and report on the new car, plus tour the FPV and Ford Performance Racing workshops, hosted by one of the FPR drivers. www.thecarmart.com.au 6211 0566 14 Derwent Park Rd, Derwent Park Mark Patterson 0417 025 936 David Strang 0404 724 986 Todd Jackson 0419 514 956 Rob Sylvester 0418 124 226 (Finance) Easy on-site finance available 14363Jono 98 Hyundai Excel Sprint 1.5lt, p/s, a/c, very clean, excellent 1st car. $3995 98 Nissan Pulsar LX 1.6lt, p/s, a/c, 117,000kms, airbag, tint, very smart. $8995 99 Hyundai Lantra Sportswagon 1.8lt auto, p/s, a/c, electrics, hard to find auto, excellent example. $6995 00 Mazda 121 Metro 1.5lt auto, p/s, a/c, hard to find in auto, be quick. $5995 98 Ford Transit Van 2.5lt diesel, p/s, a/c, 199,000kms, ideal for tradesman, be quick. $9995 03 Hyundai Elantra XD 1.8lt auto, p/s, a/c, electrics, 59,000kms, red hot at... $8995 99 Ford Laser GLXi Auto, p/s, a/c, 139,000kms, hard to find, won't last. $8995 01 Ford Fairmont Series II 4.0lt auto, p/s, a/c, lovely, electrics, alloys, affordable luxury. $7995 96 Saab 900 S 2.3lt auto, p/s, a/c, electrics, 128,000kms, books, great value. $6995 00 Mitsubishi Lancer GLi 1.8lt manual, p/s, a/c, alloys, only 81,000kms, excellent example. $9995 97 Mazda 121 Jellybean 114,000kms, choice of 2, proven reliability. $3995 92 Toyota Hilux Utility 2.4lt manual, p/s, tint, sunraysias, above average. $6500 $3995 $7995 98 Daihatsu Applause 1.6lt manual, p/s, electrics, dual airbags, economical first car. 02 Mitsubishi TJ Magna Series II 3.5lt auto, p/s, a/c, only 97,000kms, late model, low price. Specialising in cars... Under$10,000 www.thecarmart.com.au Closed for the footy Saturday! Open Sunday 10am - 4pm!
September 19th 2009
October 10th 2009